Mark Littlewood, Founder of the Business of Software Conference has learned the value of sharing their event content to a wider audience. With two events a year, Business of Software has amassed hundreds of hours of content that they share all year long.

"The recorded talks become quite valuable pieces of content in themselves, and we have… I don’t know, 250 hours of content?"

We talk about the fun and unique ways Business of Software sparks meaningful connections among their attendees, their event communication strategy, and learn why it's so important to record your conference content.

Listen above, or on any of your favorite podcast platforms:

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