Monday, February 28, 2022
10 years in the making ... Join us for the grandest of openings!
Having been forced to sit out 2021, we CANNOT wait to re-open our doors and welcome everyone back to our campus. This opening day is extra special because we're celebrating 10 years of being a part of Africa's tech ecosystem.
You definitely don't want to miss this session, we'll be jump-starting the week in the most awesome way possible. Be sure to arrive early.
After the opening presentation join our Executive Director Ngozi Odita, the #AFRICANXT team and special guests for lite bites, coffee, & networking
#PROTIP ... Arrive early to beat the registration and badge pick-up rush.
Please be advised as per COVID-19 Protocols, everyone will have to go through a health screening before entering the venue.
This session is hosted by AfricaNXT
Today the African diaspora is basically a resource for financing the needs of family back home - rarely considered beyond their ability to contribute dollars.
Yet, there is a narrative that is slowly emerging. One that sees the diaspora for its capacity to shape Africa’s future and destiny.
To refine and define what this new role of the African diaspora can be, this session will open up a conversation directly with the diaspora, as it should be.
This session is hosted by Fleri
FROM CLUELESS TO SUCCESS is a collection of 20 backstories from the professional journey of a seasoned communications professional. In the book, she documents how she started her career in communications in an internship role she entered into quite cluelessly, she recounts the mistakes she made, valuable lessons learned, and how she was able to seize opportunities to drive success.
Join the author for an intimate reading followed by an interactive discussion touching on the following:
 Building an impactful career as a communications professional
 Becoming a professional that is known for adding value
 Collaborating to create positive narratives about the continent
ABOUT THE BOOK
'From Clueless To Success' shows young professionals and even entrepreneurs that it is ok not to have everything figured out, but they must be willing enough to take risks and not be afraid to fail. The book is also a reflection on the different transitions in my career journey – looking at where I fell short or failed and what I could have done better. It also provides the behind the scenes perspective of how I developed the idea for The Comms Avenue community (a capacity-building and knowledge exchange platform for communications professionals) which today has over 600 professionals from 15 African countries by spotting a gap and making a decision to do something about it.
This session is hosted by The Comms Avenue
Over five decades after the establishment of a regulatory body for the practice of public relations in Nigeria, there remains an alarming level of opacity about the practice and ignorance of its value to businesses and society. Across the entire marketing function, public relations remains the desperately poor sibling, struggling in futility to show up and take its rightful place on the table where critical decisions are being made.
Our Masterclass will address this challenge, and also articulate public relations’ value in Africa’s digital-first economy with Nigeria as a case study. We will discuss public relations’ perception issues in Nigeria viz a viz the significant work being done by contemporary professionals in other countries to maintain and elevate the value of the profession.
Our facilitators, experienced public relations professionals, will guide participants in understanding how to assess clients’ briefs, craft compelling strategies beyond media engagement, determine best rates and continuously deliver value to clients to secure long term retainers.
This session is hosted by Nigerian Women in Public Relations
Tuesday, March 1, 2022
There is a need to deliberately repurpose Africa’s narrative in the imminent metaverse era.
With Internet of Things and the digital revolution, PR is taking a very disruptive form. Being a soft power, it is driving change in crafting alternative narratives, elevating social purpose, and providing the tools to navigate a social media verse that is dominated by activism.
With the imminent metaverse paradigm, where immersive interaction is spliced by augmented reality and Artificial Intelligence, how would PR shape Africa’s perceptions in this new world of alternative reality?
Evolving technology will continue to revolutionise consumer behaviour as well as democratise how people interact with and consume media. The place of PR in the metaverse era will have to push creativity and innovations beyond the realm of today’s value creation. This session is geared at interrogating how PR will influence the new normal and how young Africans can leverage these capabilities to disrupt and repurpose the African narrative.
This session is hosted by Modion Communications
African students in the diaspora have a limited voice. Despite contributing significantly to the finances and GDP of their countries of residence and producing great research, innovations, the African perspective and necessary regulation in this billion-dollar sector are sorely lacking.
This meetup will be a discussion and networking session for African professionals and students in the diaspora or anyone with an interest in this.
The session will kick off with an interactive discussion with seasoned African professionals on how government and international policies impact the way Africans live, work, learn and play in the diaspora. Meetup participants will have the opportunity to connect, collaborate, and collectively ideate around African centered solutions and best practices to ensure all African students and professionals abroad can be successful.
This session is hosted by Extrafemi
Thursday, March 3, 2022
African businesses and industry leaders face daunting tasks to navigate a post-covid economic environment that is continuously being shaped by accelerating digitization, rising hybrid workplace, diversity, globalization and Artificial intelligence. To do nothing is dangerous to businesses and the prosperity of the African continent.
We will provide deep insights on the “Future of Work” paradigm by exploring emerging trends and drivers of the “Future of Work” and distill potential impacts on critical industries across Africa.
Our panellists will contextualize and map how critical enablers of the fourth and fifth industrial revolution will profoundly drive transformation across industries and redefine the Future of Work. The African economy can forge a different pathway from the rest of the World - if opportunities in the emerging “Future of Work” are harnessed correctly by businesses and industry leaders.
Finally panelists will share best practices and offer industry-focused considerations on how business leaders need to rethink their business models and strategies to best position themselves to leverage emerging opportunities.
This session is hosted by Phillips Consulting Limited (pcl.)
Africa is not just the next big market, it is the NOW market. The eyes of the globe have now focused on the continent as it will remain the youngest continent for the next 3-5 decades. However, most of the world, including Africans themselves, see Africa with a Western lens. But in order to unleash the potential of the continent, and for Africans to benefit in the long run, we must see Africa the way it is, not the way the West has trained us to see this.
In this masterclass, Feyi Olubodun the author of the seminal book, The Villager: How Africans Consume Brands, will help participants acquire a new lens to see the continent as it is and to tap into the maximum potential it offers. With case studies across the continent, participants will be equipped to develop programs and interventions that are Africa-specific within their businesses and for their products and services.
This session is hosted by Open Squares Consulting
Friday, March 4, 2022
According to a report by Mckinsey Global Institute, progress towards gender equality has stalled, and Africa’s women lag behind their sisters in most other regions in most areas of their life. For Africa to reach its targeted potential women need to be empowered as the challenges being faced by the continent are likely to be reduced when women play an identical role in the labour market like their male counterparts.
Progress can be made but it has to be a deliberate effort from institutions, individuals, and government bodies combined, our panel session will focus on the role institutions can play to empower women, how individuals women could leverage technology, and institutional objectives to empower women of this generation and the next, and also how institutions can support through policies and laws.
In addition, we will review real-life case studies where there have been deliberate efforts towards empowering women, what have been the challenges, and the resultant outcome. Finally, we will also be sharing relevant industry knowledge on how women could get stakeholders involved in causes that empower women.
This session is hosted by Herconomy
The Continent continues to face challenges with misrepresentation on the global stage. This discussion will focus on how we can leverage strategic communication and the power of collective creativity to change the narrative and drive prosperity, both of which can have positive economic impact across industries and communities.
Guiding our conversation is the assertion that "One of the continent's greatest assets is the diversity of its people." Our discussions will centre on the importance of inclusive creativity. Our panelists will also share a range of perspectives and insights on how the combination of effective strategic communications, creative activities, and social media provide Africans with the tools to tell stories that impact global culture and drive trends. We will also look at how we can harness the power of collective and inclusive creativity to promote and grow local industries, ultimately propelling the African economy to a more sustainable and prosperous future.
This session is hosted by Chenist Consulting Limited
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