AfricaNXT 2022 AfricaNXT 2022
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THE FEMALE ENTREPRENEUR'S GUIDE TO CREATING BUSINESS OPPORTUNITIES THROUGH EFFECTIVE BRANDING

- WAT
Masterclass Suite 2nd Floor, Innovation Pavilion

Onyeka Nwobu
Disruptiv by Design (DBD AFRICA), Director of Strategy

Did you know that for every 5 thriving startups, more than double have failed due to lack of branding? More specifically to women, research has shown that 40% of female owned businesses say that marketing skills are absent from their businesses and this in turn limits their visibility to customers as well as investors.

With these stats, it is clear that access to wealth, business opportunities and funding is heavily dependent on effectively building a profitable brand - not just a business.

The goal of this masterclass is to share practical ways in which female entrepreneurs can start creating more wealth by harnessing the power of branding because with effective branding, more female-led startups will further become visible to the investors and other stakeholders and become valued firms.


                  This session is hosted by Disruptiv by Design (DBD AFRICA)


Attendees (70)

Deborah Idowu
Deborah Idowu
Nil, Student
Deborah Ezeh
Deborah Ezeh
Deborah ezeh, Social media manager
Dorcas Taiwo
Dorcas Taiwo
AllforDevelopment, Research Associate
Obianuju Olorunmola
Obianuju Olorunmola
Wild Fusion, Account Director
CE
Catherine Egboh
Cath3neproperties, Realtor
Deborah Alfred
Deborah Alfred
BriefHoney Consultancy, Content/UX/Copy/Creative Writer
WillFran Consulting
WillFran Consulting
WillFran Consulting, Research
MOYOSORE OMOTUNDE
MOYOSORE OMOTUNDE
Tyme Errands, Business
Fatima Abdullahi
Fatima Abdullahi
Mahill Foods Company Limited, Founder and Creative Director
ME
Mimi Edokpolo
Unilever, Brand Manager
Olayide Babayemi
Olayide Babayemi
The Word of Mouth Co., Writer
stella uddin
stella uddin
british american tobacco nigeria, Corporate communications executive
Esther Usoro
Esther Usoro
The Skytall, Brand Manager
James Iroro
James Iroro
INKGENIUS CONSULT, Broadcaster
Dami Solesi
Dami Solesi
Smids Animation studios, CEO
Catherine Sutherland
Catherine Sutherland
Envision, Founder
Private attendees are hidden.