AfricaNXT 2022 AfricaNXT 2022

MediaSummitAfrica

Monday, February 28, 2022

- WAT
THE CHANGING FACES OF CONTENT CREATION IN AFRICA: HOW WILL OUR STORIES BE TOLD IN THE NEXT 10 YEARS?
Chuks Nwanne
Chuks Nwanne
The Guardian Newspapers on Saturday, Editor
Yinka Obebe
Yinka Obebe
Collective Media Services, CEO
Tayo Aina
Tayo Aina
Filmmaker and photographer
Tomiwa Aladekomo
Tomiwa Aladekomo
Big Cabal Media, CEO
Abimbola Kayode Badmus
Abimbola Kayode Badmus
Vskit, Public Relation/Marketing Manager

The Nigerian content creation industry has evolved into a globally recognised one. Today, there is an increasing number of content creators with a much larger portfolio of content that cuts across traditional and digital media.

Our panel will consider the changing faces of content creation across time. We’ll explore the role of technology and social media in this evolution, focusing on what this change means for Nigerian content creators and what the future holds.


                            This session is hosted by The Guardian Nigeria

- WAT
TAPPING INTO THE DIGITAL AGE OF INFLUENCER MARKETING
Modupeoluwa Adekanye
Modupeoluwa Adekanye
Pulse Nigeria, Head, Influencer Partnerships
Bidemi Zakariyau Akande
Bidemi Zakariyau Akande
LSF|PR, Founder/Head of Public Relations
Ify Mogekwu
Ify Mogekwu
Ify’s Kitchen, Owner
Fisayo Fosudo
Fisayo Fosudo
Fisayo Fosudo - YouTube, Visual Storyteller & YouTube Creator
Pamilerin Adegoke
Pamilerin Adegoke
ThePamilerin Media, Creative Head

This session will speak to the fast rising influencer marketing industry in Africa. Our panelists will discuss the industry, address the challenges of creators, and proffer new paths by which brands can collaborate with influencers to connect with their audiences more efficiently and organically.

- WAT
BBC AFRICA DAILY LIVE: CAN WE BUILD CONSENSUS ON SOCIAL MEDIA?
Alan Kasujja
Alan Kasujja
BBC World Service, Host, Africa Daily podcast
Feyikemi Abudu
Feyikemi Abudu
I Said What I Said Podcast, Co-host
Jola Ayeye
Jola Ayeye
I Said What I Said Podcast, Co-host
Matthew Blaise
Matthew Blaise
Queer rights activist

Africa Daily was launched a year ago and is a daily news podcast (Monday to Friday) for Africa. Each day we take a closer look at one story, one question, that is making news somewhere on the continent. We hear first-hand from the people at the centre of those stories. Our presenter Alan Kasujja and our network of reporters help us understand why things are happening and how they are changing people’s lives.  

In this live episode of the 'The Africa Daily' podcast our discussion will focus on online activism, the impact it’s having - and whether social media is becoming a space to build consensus and move forward.
 
Young people have been at the heart of shaping the hope for the future of Nigeria. Through the power of social media, the youth have brought to light issues around injustice, violence against women, unemployment, infrastructure, healthcare, and most recently police brutality.

Currently, over 16% of the country’s population are considered to be ‘youth’ aged 15 to 35. It’s now over a year since the biggest protests the country has seen about mistreatment by police. This, like most youth led movements, grew on social media in parallel to the movement on the streets.
 
In conversation with Alan Kasujja, will be prominent voices on social media in Nigeria - lawyer Feyikemi Abudu, blogger, Jola Ayeye, and queer rights activist, Matthew Blaise. We'll also be inviting YOU the audience to join the discussion.


                                                This session is hosted by BBC 

- WAT
'THE COST OF UNTOLD STORIES': BREAKING BARRIERS WITH VISUAL ACTIVISM FOR THE AFRICAN DREAM
Joana Chemel
Joana Chemel
PICHA, Lead, Content & Partnerships

“I found mosquitoes in the Netherlands but apparently, they don't give malaria! Ha”!

This is the power of a narrative. Its ability to shape the way you think, perceive, reason, react or engage in spaces or with people, ideas, just to mention a few. Herein also lies the power of the media- the media holds the narrative, transports and delivers it in a way that directly influences the consequences of that narrative.

The African narrative has suffered two major blunders;
[1] Parts of it have been hidden; never saw the generational light of day, intentionally buried or completely forgotten.
[2] The parts that were told were for the longest time, told in a one-dimensional way by strangers.

For this masterclass, we consider two case studies;
[1] Visual Activist Campaign (A live digital archive of personal stories told by the living African for the African of the future)
[2] Breaking Barriers (The narratives of Accessibility and Inclusion in Africa)

Aim of Masterclass
[1] Reshape how we think about narrative ownership
[2] Take a critical look at how visual content enforces narratives and how African visual content can undo the harm caused by one-dimensional narratives told of us.
[3] How the media can facilitate the African Dream.
[4] Where do we go from here? Recreating the African Narrative for the African Dream.


                                                 This session is hosted by PICHA 

Tuesday, March 1, 2022

- WAT
THE DIGITAL JOLLOF: THE STATE OF INFLUENCER MARKETING POST-COVID
Ariyike Owolagba
Ariyike Owolagba
Influencer / TV Host / Actor
Enioluwa Adeoluwa
Enioluwa Adeoluwa
Brand Influencer
Tiwalola Olanubi
Tiwalola Olanubi
DottsMediaHouse, CEO
Lynda Aguocha
Lynda Aguocha
Media Personality
Segun Ogunleye
Segun Ogunleye
SevenUp Bottling Company, Marketing Director

The Digital Jollof: One of the most used digital terms is “influencer”, and in the past 5years influencer marketing/content creation has grown exponentially in Nigeria and Africa as a whole. In March 2020 the pandemic hit across the world, and just like everywhere else Covid has brough changes, and impacted the influencer marketing & content creation space

Our panel will steer an engaging conversation focused on the state of influencer marketing in Nigeria, best practices, approach, new mediums & metrics POST COVID
 
Audience will learn and participate in all this and more from Our Panel of thought leaders.


                                    This session is hosted by DottsMediaHouse 

Wednesday, March 2, 2022

- WAT
HOW TO USE MOVIES TO TELL THE NIGERIAN STORY TO AN INTERNATIONAL AUDIENCE
Umoren Imoh
Umoren Imoh
Film Director and TV Producer
Martin Gbados
Martin Gbados
Film Maker and Producer

The Nigerian film industry has grown and stands strong as the third-largest industry in the world. With the entry of international streaming giants like Netflix, Nigerian films have grown to be loved and seen by many.

Our masterclass will proffer various ways Nigerian films can be used to communicate the Nigerian culture and heritage.

We’ll explore the transition from old school Nollywood to New school Nollywood, focusing on the increase in viewers, fusion between Nollywood and international film industries as well as the role of technology and social media in this growth.

Our speakers will also proffer new ways through which we can continue to tell our stories using film.


                               This session is hosted by The Guardian Nigeria

- WAT
THE BBC COMB PODCAST LIVE: THE POWER OF LANGUAGE
Kim Chakanetsa
Kim Chakanetsa
British Broadcasting Corporation (BBC), Senior Presenter and Journalist
Adaobi Tricia Nwaubani
Adaobi Tricia Nwaubani
Novelist, Humourist, Essayist
Damilola Oduolowu
Damilola Oduolowu
Journalist
Kwabena B. Taiwo aka KB Taiwo
Kwabena B. Taiwo aka KB Taiwo
Lawyer and Essayist

The Comb is a BBC Africa weekly podcast that centres on African voices and stories. We combine the rigour of the BBC newsroom with our own distinct, intimate and sound-rich approach to storytelling.

At #AFRICANXT 2022, we are bringing The Comb live and direct to attendees! Join us for a dynamic live recording, where you the audience have the opportunity to participate. In this episode we'll explore Africa’s language famine - why are African languages being marginalised in favour of English and French and what is being done about it?  We want to hear about people’s relationship to their mother tongue and find out if things are changing and why.  With the help of our panel, we hope to explore this topic in a lively and engaging panel.

MORE ABOUT 'THE COMB'
We have covered a wide breadth of topics since our launch in July 2020 from an episode exploring whether Artificial Intelligence can be racist to another looking at the headaches that come with being a single woman in search of accommodation in Nigeria. In the years since we launched, we have built a loyal and engaged fan base across Africa and beyond.


This session is hosted by British Broadcasting Corporation (BBC)

Thursday, March 3, 2022

- WAT
STARTUP FUNDING: CREATING AND GIVING A WINNING PITCH
Emmanuel Abara Benson
Emmanuel Abara Benson
Business Insider Africa, Editor
Michael Oluwole
Michael Oluwole
Touch and Pay Technologies Ltd, Co-Founder and CEO
Tunde Kara
Tunde Kara
Vendease Africa, CEO/Co-Founder
Dare Odumade
Dare Odumade
Chekkit Technologies Corp, Founder / CEO
Dr Ola Brown
Dr Ola Brown
Flying Doctors Healthcare Investment Company, Founder

While a great idea and a talented team are necessary to a successful startup, they are not sufficient. Learn what VCs look for in a startup and in a pitch, and learn what you need to do to create and give an investor pitch that will get your startup noticed and funded.

- WAT
THE UTILITY OF BLACK TECH MEDIA ACROSS THE DIASPORA
Sherrell Dorsey
Sherrell Dorsey
The Plug, Founder and CEO
Tomiwa Aladekomo
Tomiwa Aladekomo
Big Cabal Media, CEO

A fireside chat on Black media’s role in covering tech movements, investments, and smart insights across the diaspora. We’ll share how coverage has evolved, why journalism in these spaces is critical for competing for business intelligence across the technology landscape, and predictions for 2022.


                                                THIS IS A VIRTUAL SESSION