Case Studies, Success Stories
Wednesday, October 26, 2022
PRO TALK (API): Integrationless: How APIs Can Unlock Entire Industries
This session will present the concept of integrationless. It represents a parallel with serverless, where the complexity of integrating with multiple sources will hide in a unique API that internally will orchestrate the connections with the multiple data sources. Leaf is a company of this type. We created an API for agriculture that hides the complexity of integrating multiple sources normally present in an AgTech application.
KEYNOTE (API): IBM -- Power Your Digital Business with a Comprehensive API Strategy: A Retailer’s Journey
API management is key to achieving digital transformation. Learn what's new with API management technologies and strategies and what's coming next. This session will include a fireside chat with a client about how they've achieved digital transformation with API management.
OPEN TALK (API): Effective API Security: API Discovery, Runtime Protection, Security Analytics, Active Testing
APIs are the glue that connects all of our software systems. But our knowledge and ability to track and secure APIs has not kept up with our rapid adoption of them. This API sprawl introduces significant operational and security risks, yet securing your APIs is different than everything we've been doing to secure our applications to date. WAFs don't help. API gateways aren't enough. DAST testing isn't enough. So what do we need to do differently?
In this session we will discuss why and how the approach to securing APIs needs to be different. We'll look at what you should consider through the software development lifecycle. And we'll share some real-world examples of organizations that have built and maintained robust API security strategies, with impressive outcomes related to reduced risk, lowered costs, and more secure API development practices.
OPEN TALK (API): Improving Developer Experience With OpenAPI
HelloSign recently made the decision to adopt OpenAPI for API documentation and SDKs. In this session we’ll discuss OpenAPI at large, the factors that influenced our decision, insights gained from the migration process, and the promising improvements we’ve seen in developer experience so far.
OPEN TALK (API): How Businesses are Navigating the Perilous API Waters to Maximize Profit
APIs occupy a unique spot in the technology world. They're a primary method for delivering on business initiatives – from modernization to customer experience.
However, challenges such as cloud security, API proliferation and lack of community engagement can slow progress and reduce the value of your APIs.
This interactive session will showcase real-world examples from your peers at companies building out unique and targeted solutions using APIs and microservices architectures. You’ll also discover the challenges and best practices they’ve encountered designing and building APIs, adopting cloud-native architectures and ensuring the proper level of security and governance.
**One lucky audience member will WIN A YETI COOLER ($350 value) at the end of this presentation! (To be shipped to them after API World.)
CANCELLED-- PRO TALK (API): Happy Agents = Happy Customers: Empower Your Customer Service Team to Lead the Way
Keeping on top of your organization’s technical platforms as well as customer experience is a daunting task, and it can't be done by siloed teams. Your Customer Service team and the insight they gain from users is critical to the incident identification and response process, and your development teams can use this insight as data to speed up their ability to resolve the problem. As the team closest to the customer, incorporating your customer service team into the DevOps lifecycle will reduce silos, shorten feedback loops, empower agents, grow careers and delight your customers.
Come to this session to learn about bringing customer service teams in line with development teams, organizational goals, and improving agent experience to improve the customer experience. In this talk, you will learn the importance of aligned customer service ops, and how to help your customer service and dev teams establish strong practices of collaboration as one team in service of your customers.
PRO TALK (API): Navigating the Murky Waters of API-First
Everyone is jumping on the API-first bandwagon. For most organizations, an API-first approach is the key to scaling software development. But the journey to API-first is not always smooth sailing.
In 2022, I interviewed five well-known organizations for a sneak peek at how they implemented an API-first workflow among their teams. We’ll uncover why they began their transition, their biggest hurdles, and what is next on their roadmap. Learn from these shared experiences and recommendations to pave the way in your own API-first journeys. This is a session about managing organizational change.
PRO TALK (API): Travelport :: 7 Lessons Learned from a 50 Year Journey into APIs
This talk will share 7 lessons learned from our 50 year journey. A journey that started with mainframes and moved into APIs empowering the travel industry. The complexities that exist in the world of travel are unique and are solved in interesting ways. Those unique challenges and moving a large company into the interconnected world of APIs included its own fun problems to solve. I will share 7 things we learned along the way so you can learn without growing old learning the lessons yourselves.
OPEN TALK (API): Creating Unique Virtual Card Payment Experiences with U.S. Bank Card as a Service APIs
This session will share how U.S. Bank and TravelBank are using U.S. Bank Card as a Service APIs to create user experiences that reshape the payment experience - reducing friction, focusing actions on user objectives and speed them through the travel purchase process.
PRO TALK (API): API as Products: Best Practices for Using APIs to Achieve your Digital Business Goals
Organizations that want to create internal momentum and adoption around their APIs, offer APIs externally to third-parties, or create new revenue streams through monetization, you need to think about your APIs as products. This talk examines the key guidelines needed to define your APIs as products, build the framework to operationalize your API program, and design and execute an implementation plan. Specifically, the presenters will cover:
- Best practices for assessing and resourcing the people and tooling to support API products.
- Strategies for establishing objectives for your internal and external API programs and the metrics to evaluate them.
- Guidance on building and implementing internal rollout and external GTM plans.
KEYNOTE (API): Gravitee -- Out with the Old, in with the New: Event-Native API Management
Events and asynchronous APIs are critical to modern application development and integration. However, API management solutions have not evolved to support the different communication patterns, security threats, and productization potential that asynchronous APIs and events bring with them. Instead of settling for "the old" API Management that leaves you locked down on just HTTP and REST API, the market has delivered a wholly new approach to managing asynchronous APIs and events: event-native API Management.
Attend this joint Solace and Gravitee session to learn:
How event-native API Management speeds up & expands modernization initiatives
How to securely expose event steams and API traffic
How to productize (and even monetize) events and asynchronous APIs
How to bring the productivity of evented systems and backends to synchronous systems and applications
The solution in a nutshell? A new kind of API Management that we call “Event-native.”
Join this discussion to learn more about what we mean by “Event-native” API Management and how you can successfully use API Management to ease and propel your organization's modernization initiatives.
PRO TALK (API): Transitioning to an API First Approach: Refactoring a Museum Interactive Platform
New to API design and development, I decided to start small in order to gain experience (this is what the experts advise). I decided to tackle a low-ish priority project: the redesign of the in-gallery interactive platform.
I mean - I read all the right books and attended the industry conferences (and took notes). I followed this up by watching the appropriate four (4) plus star-rated tutorials AND my task lists worked as designed. I'm the jump-in kinda person and really, how hard could this be?
Find out as I share the joys and challenges of taking the baby-steps to transition our way of thinking to an API-First approach.
PRO TALK (API): A New Architecture for APIs
APIs are great. However, API architectures have not significantly evolved. With GraphQL, designed for stitching data together, a new way of forming a graph of graphs is emerging. This architecture leads to a simpler design, better performance, simpler governance and graceful migration to the cloud. It is the way forward.
I will be drawing from my over a decade of experience as the CTO of Apigee, and seeing the impact of GraphQL, I will demonstrate how evolving your API architecture with a layer of GraphQL leads to leveraging your years of REST investment into a more flexible future proof architecture.
PRO TALK (API): Modern API Design
Design principles for modeling API contract. Best practices for API security. How to address scaling challenges like latency, fault tolerance and throughput. When to use rest, gRPC or GraphqL.
Thursday, October 27, 2022
PRO TALK (API): Virtual Spaces Are More than Just the Metaverse
We’ve all heard about the hype around the “metaverse”, but what about Virtual Spaces? A step closer than the metaverse, the concept of Virtual Spaces are where real-time interactions and experiences happen online.
Over the past few years, we’ve witnessed the rise of online communities enabled by real-time technologies – and the concept of Virtual Spaces – an online space where people or devices can collaborate together – has never been more appealing than in today’s pandemic-induced reality.
Tracking the delivery status of your latest ecommerce purchase? That happens in a Virtual Space. Want to look up where you rank in the mobile game you play every day? That live leaderboard is a Virtual Space. Hit a wall and need some real-time tech chat support? You guessed it, that’s a Virtual Space too.
OPEN TALK (API): A Guide to the Event-Native World of Open Standards: AsyncAPI, CloudEvents, and Shared Signals & Events
More and more, Event-Driven Architecture (EDA) is being adopted by organizations. While it unlocks new revenue streams and use cases, it also brings challenges around discovery, documentation, security, and standardization.
In an Event-native API world, API products and consumers need to have the right tools, standards and specifications to address these challenges. In this session, we will dive into these standards and tools.
Join this session to:
Learn about open standards and specifications such as CloudEvents, AsyncAPIs and Shared Signals & Events
Learn how these three standards and specs differentiate and work together.
Explore a vendor-neutral use case that exemplifies these standards in an Event-native API Management context
Are Event Management & Streaming solutions and API Management solutions competing solutions? Or are they compliments?
Attend this session to hear our case for the two solutions as “friends,” and learn how you can implement a top-class API and Event Management strategy within your organization.
KEYNOTE (API): Foursquare -- Breaking Down the Monolith
The easiest APIs to use are the ones built for your use case. If your customers are all doing the same thing, and you're not adding new functionality very often, you can fine-tune your product to be perfect. The hardest APIs to use are those built for the wrong use case. If you're trying to get value from something that is designed from the ground-up for something else entirely, you're going to have a bad time. Is there a middle ground?
Microservices is a well-established pattern in service architecture, but the concept is not often applied to data and analytics. In Breaking Down the Monoloth, Ankit Patel will take us through Foursquare's decomposition of its location data and APIs, in building "location primitives'' that continue to support easy-to-use purpose-built APIs, but also allow rapid remixing and new use cases of the underlying components.
Wednesday, November 2, 2022
[#VIRTUAL] PRO TALK (API): Integrationless: How APIs Can Unlock Entire Industries
Join on HopinThis session will present the concept of integrationless. It represents a parallel with serverless, where the complexity of integrating with multiple sources will hide in a unique API that internally will orchestrate the connections with the multiple data sources. Leaf is a company of this type. We created an API for agriculture that hides the complexity of integrating multiple sources normally present in an AgTech application.
[#VIRTUAL] KEYNOTE (API): IBM -- Power Your Digital Business with a Comprehensive API Strategy: A Retailer’s Journey
Join on Hopin
API management is key to achieving digital transformation. Learn what's new with API management technologies and strategies and what's coming next. This session will include a fireside chat with a client about how they've achieved digital transformation with API management.
[#VIRTUAL] OPEN TALK (API): Effective API Security: API Discovery, Runtime Protection, Security Analytics, Active Testing
Join on HopinAPIs are the glue that connects all of our software systems. But our knowledge and ability to track and secure APIs has not kept up with our rapid adoption of them. This API sprawl introduces significant operational and security risks, yet securing your APIs is different than everything we've been doing to secure our applications to date. WAFs don't help. API gateways aren't enough. DAST testing isn't enough. So what do we need to do differently?
In this session we will discuss why and how the approach to securing APIs needs to be different. We'll look at what you should consider through the software development lifecycle. And we'll share some real-world examples of organizations that have built and maintained robust API security strategies, with impressive outcomes related to reduced risk, lowered costs, and more secure API development practices.
[#VIRTUAL] OPEN TALK (API): Improving Developer Experience With OpenAPI
Join on HopinHelloSign recently made the decision to adopt OpenAPI for API documentation and SDKs. In this session we’ll discuss OpenAPI at large, the factors that influenced our decision, insights gained from the migration process, and the promising improvements we’ve seen in developer experience so far.
[#VIRTUAL] KEYNOTE (API): Estée Lauder -- A Step-by-Step Journey to API Protection
Join on Hopin
Les Correia
Estée Lauder, Executive Director - Global Head of Application Security Enterprise Cybersecurity and RiskThe adoption of an API-first development methodology can help your business extend your competitive edge and increase bottom-line revenues. At the same time, the lack of complete API visibility compounded by coding errors, misconfigurations, or loopholes can expose exploitable vulnerabilities. Using demonstratable examples from the OWASP API Security Top 10 list, Les Corriea, Global Head of Application Security at Estee Lauder will discuss the challenges they overcame in their API protection journey and their efforts to continually stay ahead of the ever-evolving API threat landscape. The presentation will include:
* Why API protection is on every CISO’s mind
* The role OWASP API Security Top 10 list of threats plays
* API protection best practices and recommendations
[#VIRTUAL] OPEN TALK (API): Optimizing Journeys: Waypoints, Matrix and Route Planning APIs
Join on Hopin
Since the explosion in the on-demand services around the world, the search for the best ETA provider is on!
Usually the TomTom Routing APIs would be used to plan and create routes for diverse vehicles and lots of restrictions, but with the Matrix Routing APIs to collect the distances and times for several locations, the product team thought that was enough to serve the industry, since we will always pair it with the Routing APIs.
Some months later we get feedback that clients were over using the API and making too many unnecessary calls to the backend, so we added a new end point for this specific use-case: the Waypoint Optimization,
This is the API design story from our developers and clients.
[#VIRTUAL] OPEN TALK (API): How Businesses are Navigating the Perilous API Waters to Maximize Profit
Join on HopinAPIs occupy a unique spot in the technology world. They're a primary method for delivering on business initiatives – from modernization to customer experience.
However, challenges such as cloud security, API proliferation and lack of community engagement can slow progress and reduce the value of your APIs.
This interactive session will showcase real-world examples from your peers at companies building out unique and targeted solutions using APIs and microservices architectures. You’ll also discover the challenges and best practices they’ve encountered designing and building APIs, adopting cloud-native architectures and ensuring the proper level of security and governance.
**One lucky audience member will WIN A YETI COOLER ($350 value) at the end of this presentation! (To be shipped to them after API World.)
[#VIRTUAL] PRO TALK (API): API Strategy for Growth
Join on Hopin
Discuss product led growth with an API first mindset to attract new merchants and their developer partner teams.
I will discuss about the culture and best practices every PM (Product manager) needs to embrace for scale irrespective of whether they deal with APIs directly or not to help their product scale for growth.
I will share insights of how we evangelize this as a culture at PayPal
[#VIRTUAL] PRO TALK (API): Happy Agents = Happy Customers: Empower Your Customer Service Team to Lead the Way
Join on HopinKeeping on top of your organization’s technical platforms as well as customer experience is a daunting task, and it can't be done by siloed teams. Your Customer Service team and the insight they gain from users is critical to the incident identification and response process, and your development teams can use this insight as data to speed up their ability to resolve the problem. As the team closest to the customer, incorporating your customer service team into the DevOps lifecycle will reduce silos, shorten feedback loops, empower agents, grow careers and delight your customers.
Come to this session to learn about bringing customer service teams in line with development teams, organizational goals, and improving agent experience to improve the customer experience. In this talk, you will learn the importance of aligned customer service ops, and how to help your customer service and dev teams establish strong practices of collaboration as one team in service of your customers.
[#VIRTUAL] PRO TALK (API): Navigating the Murky Waters of API-First
Join on HopinEveryone is jumping on the API-first bandwagon. For most organizations, an API-first approach is the key to scaling software development. But the journey to API-first is not always smooth sailing.
In 2022, I interviewed five well-known organizations for a sneak peek at how they implemented an API-first workflow among their teams. We’ll uncover why they began their transition, their biggest hurdles, and what is next on their roadmap. Learn from these shared experiences and recommendations to pave the way in your own API-first journeys. This is a session about managing organizational change.
[#VIRTUAL] PRO TALK (API): Travelport :: 7 Lessons Learned from a 50 Year Journey into APIs
This talk will share 7 lessons learned from our 50 year journey. A journey that started with mainframes and moved into APIs empowering the travel industry. The complexities that exist in the world of travel are unique and are solved in interesting ways. Those unique challenges and moving a large company into the interconnected world of APIs included its own fun problems to solve. I will share 7 things we learned along the way so you can learn without growing old learning the lessons yourselves.
[#VIRTUAL] OPEN TALK (API): Creating Unique Virtual Card Payment Experiences with U.S. Bank Card as a Service APIs
Join on Hopin
This session will share how U.S. Bank Card as a Service APIs can be used to create user experiences that reshape the payment experience - reducing friction, focusing actions on user objectives and speed them through the travel purchase process.
[#VIRTUAL] PRO TALK (API): API as Products: Best Practices for Using APIs to Achieve your Digital Business Goals
Join on HopinOrganizations that want to create internal momentum and adoption around their APIs, offer APIs externally to third-parties, or create new revenue streams through monetization, you need to think about your APIs as products. This talk examines the key guidelines needed to define your APIs as products, build the framework to operationalize your API program, and design and execute an implementation plan. Specifically, the presenters will cover:
- Best practices for assessing and resourcing the people and tooling to support API products.
- Strategies for establishing objectives for your internal and external API programs and the metrics to evaluate them.
- Guidance on building and implementing internal rollout and external GTM plans.
[#VIRTUAL] KEYNOTE (API): Gravitee -- Out with the Old, in with the New: Event-Native API Management
Join on HopinEvents and asynchronous APIs are critical to modern application development and integration. However, API management solutions have not evolved to support the different communication patterns, security threats, and productization potential that asynchronous APIs and events bring with them. Instead of settling for "the old" API Management that leaves you locked down on just HTTP and REST API, the market has delivered a wholly new approach to managing asynchronous APIs and events: event-native API Management.
Attend this joint Solace and Gravitee session to learn:
How event-native API Management speeds up & expands modernization initiatives
How to securely expose event steams and API traffic
How to productize (and even monetize) events and asynchronous APIs
How to bring the productivity of evented systems and backends to synchronous systems and applications
The solution in a nutshell? A new kind of API Management that we call “Event-native.”
Join this discussion to learn more about what we mean by “Event-native” API Management and how you can successfully use API Management to ease and propel your organization's modernization initiatives.
[#VIRTUAL] PRO TALK (API): Transitioning to an API First Approach: Refactoring a Museum Interactive Platform
Join on HopinNew to API design and development, I decided to start small in order to gain experience (this is what the experts advise). I decided to tackle a low-ish priority project: the redesign of the in-gallery interactive platform.
I mean - I read all the right books and attended the industry conferences (and took notes). I followed this up by watching the appropriate four (4) plus star-rated tutorials AND my task lists worked as designed. I'm the jump-in kinda person and really, how hard could this be?
Find out as I share the joys and challenges of taking the baby-steps to transition our way of thinking to an API-First approach.
[#VIRTUAL] PRO TALK (API): A New Architecture for APIs
Join on HopinAPIs are great. However, API architectures have not significantly evolved. With GraphQL, designed for stitching data together, a new way of forming a graph of graphs is emerging. This architecture leads to a simpler design, better performance, simpler governance and graceful migration to the cloud. It is the way forward.
I will be drawing from my over a decade of experience as the CTO of Apigee, and seeing the impact of GraphQL, I will demonstrate how evolving your API architecture with a layer of GraphQL leads to leveraging your years of REST investment into a more flexible future proof architecture.
[#VIRTUAL] PRO TALK (API): Modern API Design
Join on HopinDesign principles for modeling API contract. Best practices for API security. How to address scaling challenges like latency, fault tolerance and throughput. When to use rest, gRPC or GraphqL.
Thursday, November 3, 2022
[#VIRTUAL] PRO TALK (API): Virtual Spaces Are More than Just the Metaverse
Join on HopinWe’ve all heard about the hype around the “metaverse”, but what about Virtual Spaces? A step closer than the metaverse, the concept of Virtual Spaces are where real-time interactions and experiences happen online.
Over the past few years, we’ve witnessed the rise of online communities enabled by real-time technologies – and the concept of Virtual Spaces – an online space where people or devices can collaborate together – has never been more appealing than in today’s pandemic-induced reality.
Tracking the delivery status of your latest ecommerce purchase? That happens in a Virtual Space. Want to look up where you rank in the mobile game you play every day? That live leaderboard is a Virtual Space. Hit a wall and need some real-time tech chat support? You guessed it, that’s a Virtual Space too.
[#VIRTUAL] OPEN TALK (API): A Guide to the Event-Native World of Open Standards: AsyncAPI, CloudEvents, and Shared Signals & Events
More and more, Event-Driven Architecture (EDA) is being adopted by organizations. While it unlocks new revenue streams and use cases, it also brings challenges around discovery, documentation, security, and standardization.
In an Event-native API world, API products and consumers need to have the right tools, standards and specifications to address these challenges. In this session, we will dive into these standards and tools.
Join this session to:
Learn about open standards and specifications such as CloudEvents, AsyncAPIs and Shared Signals & Events
Learn how these three standards and specs differentiate and work together.
Explore a vendor-neutral use case that exemplifies these standards in an Event-native API Management context
Are Event Management & Streaming solutions and API Management solutions competing solutions? Or are they compliments?
Attend this session to hear our case for the two solutions as “friends,” and learn how you can implement a top-class API and Event Management strategy within your organization.
[#VIRTUAL] KEYNOTE (API): Foursquare -- Breaking Down the Monolith
Join on HopinThe easiest APIs to use are the ones built for your use case. If your customers are all doing the same thing, and you're not adding new functionality very often, you can fine-tune your product to be perfect. The hardest APIs to use are those built for the wrong use case. If you're trying to get value from something that is designed from the ground-up for something else entirely, you're going to have a bad time. Is there a middle ground?
Microservices is a well-established pattern in service architecture, but the concept is not often applied to data and analytics. In Breaking Down the Monoloth, Ankit Patel will take us through Foursquare's decomposition of its location data and APIs, in building "location primitives'' that continue to support easy-to-use purpose-built APIs, but also allow rapid remixing and new use cases of the underlying components.