Boulder Startup Week 2020 Boulder Startup Week 2020
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Getting Back to Work Post Covid-19

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Brian Baker
Rebel, Managing Partner

Brian Baker is managing partner at Rebel Consultants. Rebel has been described as 'one of the most important strategy and design firms of the 21st century.' (CES innovation Judge)

Mr. Baker has been a human centered designer for twenty years, and was one of the pioneers of user experience design. His work is seen by over 90% of Americans daily in web/software products, consumer electronics and automotive.

Katie O'Block
Galvanize, Membership Manager

Ginger-kid. Loves: Talking to strangers, learning all the things, good stories, bicycles, laughs, and Colorado. Membership Manager for Galvanize, Boulder.


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Brian and his team have been in close contact with businesses on what they’d like to see from service providers and young companies moving forward. The insights they’ve gathered are valuable tools you can use to get your employees and contractors back to work. Brian will discuss the five points customers are most concerned about, the attitudes you should exhibit, and the products that will succeed as the world emerges from lockdown.

Brian Baker is the managing partner at Rebel, a Product Strategy and Design company. Rebel has been following a human-centered (design thinking) protocol for twenty years, and their work is seen by more than 90% of Americans every day in digital (software, web, apps), consumer electronics (mobile, smart home, AV) and automotive products. Mr. Baker is an active thought leader in consumer tech and user experience and has been awarded both ‘Inventor of the Year’ in Colorado and ‘Best in Show’ at the Consumer Electronics Show in Las Vegas.

(This session will be 30 minutes followed by 15 minutes of live Q&A)