Diane Downey

Diane Downey grew up on a 3000-acre cattle and hay ranch in northern California. Skilled in management, team building, and financial wizardry, Downey founded Rebel Spirit with partner Chris Bechler in 2015. Rebel Spirit employs sustainable organic practices to breed and grow award-winning proprietary strains. Their iconic branding inspires customer loyalty and results in consistently strong revenues. Rebel Spirit is a top-selling pre-roll brand in Oregon and is becoming popular in California, where it is beginning distribution. Expansion plans include introducing new products and bringing Rebel Spirit’s popular pre-roll packages to dispensaries across the nation. Rebel Spirit honors their namesake, Uncle Mark, by profit-sharing with and supporting the mission of Last Prisoner Project.