Gary Allen, a visionary thought leader in the tech space, is the Chief Executive Officer of New Frontier Data, the premier data, analytics, and technology firm specializing in the global cannabis industry. Gary’s expertise in operations, marketing, and technology, applied to a high-growth company in a fast-moving, emerging market, is perfectly aligned with this evolution of his 24-year career as an executive.
Gary is an experienced change maker who believes in a very direct and professional approach to helping companies produce measurable results and repeatable ROI, with confidence. Success comes from collaboration, transparency, and the willingness to put performance at the forefront of all business decisions.
New Frontier Data delivers solutions that enable investors, operators, advertisers, brands, researchers, and policymakers to assess, understand, engage and transact with the cannabis industry and its consumers.
New Frontier Data's mission is to inform policy and commercial activity for the global legal cannabis industry. The company maintains a neutral position on the merits of cannabis legalization through comprehensive and transparent data analysis and projections that shape industry trends, dynamics, demand and opportunity drivers. Founded in 2014, New Frontier Data is headquartered in Washington, D.C. with a presence in Europe, Latin America and Africa.