Cannabis Marketing Summit Cannabis Marketing Summit

Wednesday, June 8, 2022

- MDT
Triple Bottom Line and the Marketing Flywheel: Implementing Core Values and Social Good in Your Marketing and Communications
Kelly Perez
Kelly Perez
Cannabis Doing Good, co-CEO/founder
Krista Nichols
Krista Nichols
Lightshade, Marketing Manager
Sarah Woodson
Sarah Woodson
The Color of Cannabis, Founder/Excutive Director
Corvain Cooper
Corvain Cooper
40 Tons, Chief Brand Ambassador
- MDT
Progress Not Perfection: Prioritizing Equity in Marketing Initiatives
Kelly Perez
Kelly Perez
Cannabis Doing Good, co-CEO/founder
Courtney Mathis
Courtney Mathis
Cannabis Doing Good, Co-Founder/CEO

Courtney and Kelly train, speak and advise on equitable policy initiatives across the US and Canada and proudly support strategic partners such as the Minority Cannabis Business Association, Women Grow, Marijuana Business Magazine, Minorities for Medical Marijuana, and Drug Policy Alliance.


Additionally, their work has been featured in Forbes, the San Francisco Chronicle, Represent Collaborative, ABC News, Canada’s The Star, Marijuana Business Magazine, Marijuana Moment, Pacific Standard, Colorado Public Radio, The Nonprofit Quarterly, CBS Local, and many other cannabis-trade magazines. Additionally, they were featured in Green Entrepreneur as one of the top 100 cannabis companies in the country. In 2020, kindColorado has prioritized its company pro-bono hours on anti-racism, equity and diversity initiatives across the country Cannabis Doing Good is launching their Standard and Membership Program in Spring 2021.