Cannabis Sustainability Symposium Cannabis Sustainability Symposium

Business

Monday, October 5, 2020

- MDT
Social Equity from the Operator's Viewpoint
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Hilary Black
Hilary Black
Canopy Growth, Chief Advocacy Officer
Chanda Macias
Chanda Macias
Ilera Holistics, Chief Executive Officer
Victor Guadagnino
Victor Guadagnino
Keystone Canna Remedies, Chief Business Development Officer

Social equity programs in the cannabis industry have become a business imperative. This panel will discuss how several different operators approach the issue in their organizations.

- MDT
Cannabis Waste Recycling into Sustainable Products
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Adin Alai
Adin Alai
9Fiber, Inc., CEO
Shawn Naughton
Shawn Naughton
Green for Green
Chris Lane
Chris Lane
Airfield Supply Co., CMO

We will explore the challenges and promises of upcycling cannabis waste into sustainable products.

Tuesday, October 6, 2020

- MDT
Policy Challenges in Sustainable Cannabis Enterprise
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Michael Wheeler
Michael Wheeler
Flow Cannabis Company, Vice President of Policy Initiatives
Adam Smith
Adam Smith
Craft Cannabis Alliance, Founder & Executive Director
Shanita Penny
Shanita Penny
Budding Solutions, Founder/ Principal
Ean Seeb
Ean Seeb
State of Colorado, Governor's Special Advisor on Cannabis
- MDT
Stakeholder Capitalism Applied to the Cannabis Industry
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Marc Ross
Marc Ross
Needle Consultants, LLC, Chief Instigator
Annie Davis
Annie Davis
Growing Impact & Care By Design, Founder & VP Sales & Marketing
Geoff Trotter
Geoff Trotter
Regennabis, Co-Founder & Chief Growth Officer
Matt Lindsey
Matt Lindsey
Charlotte's Web, Director of Social Responsibility

Investors, employees, and customers are looking to companies up their game regarding environmental, social, and governance (“ESG”) practices. This multi-stakeholder approach to capitalism is growing across industries.  Hear from a panel of experts who are advocating for more cannabis companies to drive innovation in this space.

- MDT
Social Equity Best Practices for the Cannabis Industry
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Ernest Toney
Ernest Toney
BIPOCANN, Founder
Amanda Reiman
Amanda Reiman
Flow Cannabis Company, VP of Community Development
Gia Moron
Gia Moron
Women Grow, President
Kevin Ford Jr.
Kevin Ford Jr.
The Uplift Companies, CEO

Social equity programs in the cannabis industry have become a business imperative. This panel will discuss how several different operators approach the issue in their organizations.

- MDT

Wednesday, October 7, 2020

- MDT
What Cannabis Can Learn from the Good Food Movement?
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Sara Brito
Sara Brito
Good Food Media Network, Inc., Co-Founder & President

Like food, the cannabis industry has the power to change the world. Join us as we explore the evolution of good food and how it can set an example of what to do (and not to do) for the sustainable cannabis movement to grow and make a positive impact. This session will dive into the history of the good food movement, lessons learned and the 11 principles cannabis industry professionals can apply today in order to create a more open, transparent, and sustainable industry for all.


- MDT
Best Practices: Energy, waste, water, design
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Kyle Lisabth
Kyle Lisabth
Silver Bullet Water Treatment, Director of Operations & Business development
Nick Collins
Nick Collins
ERS, Associate Director
Brandon Rhea
Brandon Rhea
Native Roots Cannabis Co., Sr. Compliance Officer & Sustainability Program Coordinator
Rebecca Spence
Rebecca Spence
The Rodman Law Group, Associate Attorney

It’s no secret...producing cannabis doesn’t come without a strain on the environment. As more states move towards legalization, the industry faces growing pressure to become more sustainable. With stringent regulations and operational codes looming over daily operations, are there sustainable solutions that cannabis companies can adopt? Get a behind-the-scenes peek at real-world hurdles and hear about progress underway to bring more sustainable business practices to the cannabis industry.

- MDT
Restorative Justice in Cannabis
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Evelyn LaChapelle
Evelyn LaChapelle
Vertosa, Community Engagement manager
Sarah Gersten
Sarah Gersten
Last Prisoner Project, Executive Director & General Counsel

An open conversation exploring the fundamental injustice of individuals, particularly people of color, who experienced firsthand the devastating and unjust impact of the criminilization of cannabis, specifically, incarceration for cannabis offenses. These experiences will be juxtaposed with the rising tide of legalization and the burgeoning cannabis industry. The panel will then explore how the legal cannabis industry can work together to help repair these injustices with direct, tangible actions.

- MDT
Lets Talk Trash
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Steve Peterson
Steve Peterson
WasteTrakr, COO
Arman Zeytounyan
Arman Zeytounyan
EcoWaste Services, Inc, CEO
Trey Riddle
Trey Riddle
Sunstrand LLC, CEO & Founder

The cannabis industry is reported to generate 150M tons of waste annually so what can we do about it. How do we turn from a cost center into a tool to build your brand and create new revenue? The WasteTrakr team looked at a market that gets paid by the number of barrels and takes it to a landfill. We created a path by which recycling efforts can be documented and enables the business to show its impact on carbon footprint and sustainability and share the good news with your customers.

Thursday, October 8, 2020

- MDT
Global lessons from the collection and repurposing of complex waste streams
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Tom Szaky
Tom Szaky
Terracycle, Founder & CEO

TerraCycle is known for recycling materials others won’t, including Cannabis packaging, and imaging a future where the concept of waste doesn’t exist. Learn about the impact of COVID-19 on recycling and reuse and how business is scaling up.

- MDT
Certifications in the Cannabis Industry
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Josh Sarvis
Josh Sarvis
Dragonfly Earth Medecine/ DEM Pure Certification, Owner/Founder
Ben Gelt
Ben Gelt
Cannabis Certification Council, Chair
Josh Wurzer
Josh Wurzer
SC Labs, President & Co-Founder
Casey O'Neill
Casey O'Neill
HappyDay Farms, Co-Operator

As legal cannabis sweeps the nation, consumers are demanding transparency from companies on their environmental impacts and social policies. From this demand, various certifications have emerged. This panel will bring together some of the original cannabis certifications with some of the emerging ones, and give consumers an inside perspective on the value proposition and market saturation sought by each.

- MDT
Insights from the Global Cannabis Market
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Jessica Steinberg
Jessica Steinberg
The Global C & entOURage Network, Founder
Douglas Gordon
Douglas Gordon
CanEx, Founder
James Brobyn
James Brobyn
American Fiber Co., CEO

From LATAM to Europe to Asia and the South Pacific, investors and operators share how the cannabis industry is growing globally and the challenges and opportunities adopting sustainable practices.

- MDT
Pathways towards Regenerative Cannabis
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Alison Grantham
Alison Grantham
Grow Well Consulting, Principal
Suehiko Ono
Suehiko Ono
EOS Farm LLC, Co-Founder/ COO
Jacob Policzer
Jacob Policzer
The Cannabis Conservancy, Director of Science and Strategy

While there is no universally accepted standard for regenerative agriculture, companies ranging from Cargill to Patagonia are touting commitments to regenerative production. Philosophically, regenerative agriculture improves soil health, rather than just maintaining it, so can be thought of as a bar above sustainable. Regenerative agricultural practices include cover cropping, intensifying and lengthening crop rotations, and reducing tillage. These practices generally function to build up soil by 1) increasing the amount of living plant cover and photosynthesis (atmospheric carbon capture) and 2) decreasing soil disturbance which increases soil carbon loss via microbial respiration. These practices can help improve the carbon balance of row crop agriculture, relative to the prevailing systems where one-or two-crop grain systems dominate and cover crop adoption, while increasing, is still quite limited (less than 5% of cropland acres nationally). Building soil health isn't just about carbon though, ancillary benefits include improving crop resilience to drought, extreme rainfall, and mitigating pest pressure, in some cases. Together this approach to growing holds much promise for cannabis and other crop producers interested in nurturing a more resilient production system for plants, people, and the planet. 

- MDT
What are the challenges to Sustainable Business in Cannabis?
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Edward Dow
Edward Dow
Solar Therapeutics, CEO
Mark Johnson
Mark Johnson
Gannett Fleming, Inc., Senior Vice President, Director Private Sector Services
Zachary Carson
Zachary Carson
Imaginal, CEO

Sustainability and Corporate Social Responsibility are familiar terms within mainstream business, creative marketing, investments and consumer behavior. With the emergence of the cannabis industry, these concepts are quickly integrating into our industry from the start. This panel will review some of the challenges that companies encounter when trying to create truly sustainable cannabis businesses.

- MDT
Sungrown Cannabis: Stories from the Fields
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Johnny Casali
Johnny Casali
Huckleberry Hill Farms, Owner operator
Daniel Stein
Daniel Stein
Briceland Forest Farm, Owner
Zachary Carson
Zachary Carson
Imaginal, CEO

The Emerald Triangle is home to the original US cannabis sungrown farmers. What started as an underground industry has grown into a challenging regulated market in California. We will hear from various multigenerational and sungrown farmers from this region, as they share their stories of how the shift to legal markets have affected their realities.

- MDT
Implementing the Safe and Circular Economy Design into the Cannabis Industry
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Howie Fendley
Howie Fendley
Avocado Sustainability Advisors, Co-Founder
Jackee Riccio
Jackee Riccio
Cannabis for Conservation, Executive Director
Kate Christian
Kate Christian
EcoCycle, Corporate Sustainability Manager

Discussion on the positive business benefits of sustainability and circular product design. This panel willl share case studies and specific examples of business value realized by small and large companies through the implementation of strategies focused on: material health and safety, design for the circular economy, renewable energy and carbon management, water stewardship, permaculture and social equity.

Friday, October 9, 2020

- MDT
Overcoming Broken Social Equity Policies to find Success in Cannabis and Beyond
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Karim Webb
Karim Webb
4thMVMT, CEO
Ron Holmes
Ron Holmes
Majority-Minority, Co-Founder

A robust discussion identifying the regulatory missteps made by states and cities as Adult-Use cannabis legislation is put into place across the nation. Social equity was meant to be a form of reparations for the harm inflicted on communities of color during the war on drugs. However, the realities of standing up a successful cannabis business are expensive, convoluted and difficult to navigate. 

Karim Webb, CEO of LA based SE firm 4thMVMT will be joined by Ron Holmes, co-founder on Chicago based consulting firm Majority-Minority and Mrs. Phyllis Dorsey, a current LA dispensary license holder to discuss SE policies in CA and IL, the changes that are needed to ensure success for Black and Latino communities in cannabis and how the concept of social equity can work in other industries. 

- MDT
Energy Efficiency in Cultivation
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Ryan Wankel
Ryan Wankel
Heliospectra, Cannabis Plant + Light Expert/Grower Liaison
Corinne Wilder
Corinne Wilder
Fluence, Vice President of Global Commercial Operations

Design Charrettes have been a common practice among Architects and Planners for decades. Over that time, design professionals have used the practice that can be described as “formalized brainstorming” to incorporate early design ideas from all stakeholders. This traditional process establishes an early-stage creative environment to identify and incorporate principles for successful building design and operation. Only in the last 20 years has this process been expanded to include multi-disciplinary principles related to a project’s sustainability. This presentation presents an argument that supports the idea of whole building design charettes, emphasizing the benefits of this process in the context of sustainability and the “triple bottom line,” as it applies to the cannabis industry.

- MDT
Social Benefit Programs in Cannabis
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Luna Stower
Luna Stower
Luna Stower Marketing, LLC, Owner, CEO
Ryan Miller
Ryan Miller
OpEVAC, Founder
Alex De La Campa
Alex De La Campa
A Future for Vets Foundation, Managing Director
Ramon Garcia
Ramon Garcia
Original Equity Group, Sanctuary Farms LLC, Co-founder, President

The growth of legal cannabis has come with complications related to prior prohibition of cannabis that disproportionately and adversely impacted people in communities of color. In an attempt to counter this history of disparity, many states, cities and businesses have implemented social equity programs connected to the legalization of medical or recreational cannabis. This panel will discuss some of the social issues that have risen to the surface during the transition into a legal market and highlight various solutions that emerged.

- MDT
Sustainable Cannabis Investment Markets
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David Hess
David Hess
Tress Capital, Co-Founder and President
Emily Paxhia
Emily Paxhia
Poseidon, Co-Founder & Managing Partner
Coleman Beale
Coleman Beale
CEO and Board Member

It's not often that an entirely new legal industry springs up practically overnight after having been mostly illegal for decades. Unlike most emerging industries, cannabis already has a long-established consumer base for both recreational and medical uses, raising the question of how fast and how big the industry will grow, and what ethics will emerge from the start. There are also significant sustainability risks in the cannabis industry that potentially threaten its success. Investors should consider these risks as they evaluate their investments. This panel will review some of these risks, and discuss how investors can leverage their financial power to push to cannabis industry towards a more sustainable future.

- MDT
Marketing Sustainable Cannabis
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Lisa Buffo
Lisa Buffo
Cannabis Marketing Association, Founder & CEO
Gagan Levy
Gagan Levy
Founder/ CEO, Guru
Zack Darling
Zack Darling
CannaCraft, Vice President Marketing
Ru Johnson
Ru Johnson
Roux Black Consulting, Founder

Marketing in the cannabis industry is extremely competitive, and has quickly led to industry leadership and consumer loyalty. This panel will review some of the strategies brands are using to authentically connect with consumers, and shed light into what we can expect from top brands in the future.