Career Jam 2022 Career Jam 2022

Friday, April 1, 2022

- EDT
4. Setting Music to Picture: Let's Sync Up
Wende Crowley
Wende Crowley
Senior Vice President, Film & TV, Creative Marketing, Sony Music Publishing
Ben Dorenfeld
Ben Dorenfeld
Director of Music, Anomaly
Jake Weinreb
Jake Weinreb
Chief Operating Officer, Score a Score
Morgan Milardo - Moderator
Morgan Milardo - Moderator
Media and Operations Manager, Berklee Popular Music Institute, Berklee College of Music

Some of the most recognizable artists can attribute their success to sync placement. Music Supervisors, Creative Directors, Ad Agencies, and Sync Agents play an important role in the sync licensing process and understand how music can resonate with their target audience to sell products or create emotion when synced to picture. But before submitting music for licensing deals, it is important to understand the landscape and process before you pitch your music. This panel features industry professionals from the world of sync licensing and will provide insight as to how licensing your music for film, TV, advertising and multimedia can provide an additional revenue stream for artists.