Career Jam 2022 Career Jam 2022

Library Reading Room

150 Massachusetts Avenue

Friday, April 1, 2022

- EDT
4. Breaking Down Walls for Latin Artists
Celeste Zendejas
Celeste Zendejas
Vice President, SESAC Inc.
Stephanie Hernandez B.M. '15
Stephanie Hernandez B.M. '15
Marketing Manager, RichMusic Inc.
Sebastian Taboada
Sebastian Taboada
Vice President of Management and Operations, Lionfish Entertainment
Lazaro Hernandez
Lazaro Hernandez
Vice President of A&R - U.S. & Latin America, Warner Chappell Music
Javier Limón - Moderator
Javier Limón - Moderator
Artistic Director, Mediterranean Music Institute, Berklee College of Music

The Latin music market in the U.S. has grown exponentially over the past 30 years. Meet the industry leaders responsible for artists such as Rosalia, Bad Bunny, J Balvin, and Maluma who are topping not only Latin charts but the pop charts as well. Come hear from industry leaders who are helping to break down the walls for Latin artists and create more opportunities than were ever possible before.

- EDT
4. Embracing the Hyphen: Artist-Educator
Otto Gross B.M. '10
Otto Gross B.M. '10
Creative Director / Producer / Artist, Otto Gross Music
Yonit Spiegelman B.M. '14
Yonit Spiegelman B.M. '14
Composer / Bassist, Yonit Spiegelman / Squeak E Clean
Latoya Lewis B.M. '10
Latoya Lewis B.M. '10
Music and Movement Educator, KIPP Pueblo Unido
Justin Stoney
Justin Stoney
Founder and President, New York Vocal Coaching Inc.
Karen Peterson B.F.A. '76
Karen Peterson B.F.A. '76
Founder, Artistic Director, Karen Peterson and Dancers, Inc.
Philip Lima - Moderator
Philip Lima - Moderator
Assistant Chair, Voice, Berklee College of Music

Teaching is often a gratifying piece of a successful career for musicians. Many artist-educators have the drive to pay it forward and make a difference in the lives of others and believe in the global impact and importance of the arts in society. Learn how teaching has impacted and enriched the lives and careers of the panelists, the different ways and settings where teaching can be a valuable part of your artistic lifestyle, and how to build your brand, business, and revenue stream as an artist-educator.

- EDT
4. Bursting the Berklee Bubble
Arielle Tindel B.M. '19
Arielle Tindel B.M. '19
A&R / General Manager, We Are: The Guard / Brill Building Music Publishing
Leo Varella B.M. '20
Leo Varella B.M. '20
Producer, Songwriter, Musical Director
Micah Montgomery B.M. '18
Micah Montgomery B.M. '18
Creative Strategist
Stefanie Henning - Moderator
Stefanie Henning - Moderator
Associate Vice President for Career and Digital Strategy, Berklee College of Music

A candid conversation about the industry, finances, adult friendships and what happens after you leave the Berklee Bubble. Learn from recent Berklee graduates working in all facets of the entertainment business about how to find your stride, your people, and pay bills while maintaining your health and wellness as you pivot from student to professional.

- EDT
4. Dawn To-Day: A Chat with One of Hip Hop's Founders
Jason Orr
Jason Orr
CEO / Producer, FunkJazz Kafé Arts & Music Festival
Marley Marl
Marley Marl
DJ, Producer, Air Personality, Music Publisher
Prince Charles Alexander - Moderator
Prince Charles Alexander - Moderator
Professor, Music Production and Engineering, Berklee College of Music

Come and learn from one of Hip Hop’s finest, DJ Marley Marl, who not only rapped, produced, and worked with the hottest rappers in the game (Big Daddy Kane, Biz Markie, LL Cool ), but introduced the culture to The Art of the Sample: getting pieces of songs off vinyl records and into a drum machine.

- EDT
4. Setting Music to Picture: Let's Sync Up
Wende Crowley
Wende Crowley
Senior Vice President, Film & TV, Creative Marketing, Sony Music Publishing
Ben Dorenfeld
Ben Dorenfeld
Director of Music, Anomaly
Jake Weinreb
Jake Weinreb
Chief Operating Officer, Score a Score
Morgan Milardo - Moderator
Morgan Milardo - Moderator
Media and Operations Manager, Berklee Popular Music Institute, Berklee College of Music

Some of the most recognizable artists can attribute their success to sync placement. Music Supervisors, Creative Directors, Ad Agencies, and Sync Agents play an important role in the sync licensing process and understand how music can resonate with their target audience to sell products or create emotion when synced to picture. But before submitting music for licensing deals, it is important to understand the landscape and process before you pitch your music. This panel features industry professionals from the world of sync licensing and will provide insight as to how licensing your music for film, TV, advertising and multimedia can provide an additional revenue stream for artists.