DC Startup Week 2020 DC Startup Week 2020
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Fireside Chat: Optimizing Operations for Greater Team Wellbeing

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Susan Tynan
Framebridge, Founder and CEO

Susan Tynan is the founder and CEO of Framebridge, a custom framing company known for disrupting the traditional category with an easy, omni-channel customer experience, low prices, and centralized manufacturing. Framebridge had raised more than $82 million in venture financing from T. Rowe Price, New Enterprise Associates, Revolution Ventures, and SWaN, and is now owned by Graham Holdings. Before founding Framebridge in 2014, Tynan held product and business development roles at several consumer technology startups, including LivingSocial, Taxi Magic and Revolution Health. A graduate of the University of Virginia and Harvard Business School, she began her career at Accenture, and served as a management advisor on technology and customer service for the Obama White House. Tynan was honored as the Washington Business Journal’s 2019 CEO of the Year.

Zuhairah Scott Washington
Expedia Group, SVP & GM, Global Head of Strategic Partners
Amira El-Gawly
Manifesta and St. Plant, Founder + CEO

Amira El-Gawly is an entrepreneur, coach and writer with over 15 years

guiding executives and brands to design elevated and impactful experiences,

both internal and external, that are authentically aligned to their company's

mission and values. El-Gawly is the founder and CEO of Manifesta, a

leadership and workplace culture consultancy with a focus on team

alignment, wellbeing and performance. She speaks and coaches on a number

of topics, and is most known for her strategies on strengths-based leadership

and compassion at work. El-Gawly is also the founder of St. Plant, a business

designed to reconnect humans with nature through meaningful products and

experiences. Her favorite plant’s name is Dolly.


Every startup leader wants to have a great culture; the challenge is how to make that happen. In this moderated panel, get real-time practical guidance from these people-loving startup leaders with reputations for building strong, healthy teams.

  • Learn how to move from broad vision to individual accountability
  • Get ideas for how to embed cultural strategy in your company’s daily operations
  • Understand what it takes to align your team for high performance while remaining agile and flexible.