#FBW Asheville & Waynesville 2022 #FBW Asheville & Waynesville 2022

Wednesday, April 20, 2022

The Power of Social Media and Being Mindfully Authentic (in-person) AVL
Lindsay Barrasse
Lindsay Barrasse
Lindsay Barrasse Media / Voyager Creative / Best Testimonials

Social media is more than just a trend. It is an essential piece of a business's marketing strategy. Social media is an effective way to reach new audiences with engaging content. It helps a business or individual build trust, authority and also to show their brand's personality, and having a solid plan for engaging content to distribute via social media is crucial.

If people don’t know about your business, they can’t become your customers. Social media boosts your visibility among potential customers, letting you reach a wide audience by using a large amount of time and effort. And it’s free to create a business profile on all the major social networks, so you have nothing to lose.

Social media is a crucial part of marketing, but it doesn’t have to be stressful to manage. So how can you utilize platforms to achieve success? And more importantly, how can you stay true to yourself. I will dive into ways a business/individual can succeed and utilize social platforms/their importance while incorporating discussion about authenticity and why not all trends work for everyone.   

All sessions are limited capacity, first come first serve. You can create an agenda within the event platform of sessions you want to attend but this does not guarantee you a seat at every session.