#FBW Houston 2022 #FBW Houston 2022

Marketing

Monday, April 18, 2022

- CDT
Gaining Camera Confidence to Build Visibility
Sri Mahabir
Sri Mahabir
Next Level Consulting

In this session, we'll discuss:

•What stops you from showing up on camera 
•How to create videos that speak to your ideal client 
•Why you should do live streaming 

- CDT
The Next Big Instagram Trends
J Franco
J Franco
Franco Innovative Media & Marketing

In this session, freelance business owners will learn about the 5 big Instagram trends that are moving and disrupting the platform.
-Session attendees will leave knowing
-The type of content that they should focus on
-Gain visibility strategies that will amplify their reach and increase their views
-How to automate their user experience and generate more leads for their business

Tuesday, April 19, 2022

- CDT
Enrich or Ditch the Pitch: Making Media Work for Your Brand
Felicia Perez
Felicia Perez
FAR Public Relations, Owner

In this session, receive a behind-the-curtain perspective from of broadcast journalist turned PR pro, guiding your understanding of how media operates and what media relations strategies to implement to best benefit your unique brand.    

KEY TAKEAWAYS: You’ll leave this session learning:
•    Strategies to position you as an SME in your field of expertise  
•    Skillful ways to generate newsworthy story ideas to entice media to feature your brand
•    Techniques to build and sustain relationships with media
•    3 tactics for using media placements to your advantage 

- CDT
5 Benefits of Marketing/Monetizing your Business with Podcasting
Ozeal Debastos
Ozeal Debastos
Ozeal Media

In this session, you will learn 5 unexplored benefits of effective podcast marketing for freelancers. 

Discover the latest 2022 podcast marketing trends and insights, practical strategies to build brand awareness around your business, and some unhidden podcasting gems to monetize your message.