Wednesday, November 10, 2021
Gaming has reached a UGC inflection point that benefits the entire ecosystem. Gamers get more content, in-game creators can earn a living with their mods, and publishers can outsource content creation in a way that is safe and financially viable. The developers that harness the community power will thrive in the next era of gaming.
Hear from Michael Lewis, VP of Direct to Consumer at Take-Two, and Uri Marchand, CEO and Co-Founder of Overwolf, as they discuss the importance of integrating UGC into existing and future games, why it is key to engagement, and best practices when supporting the community of creators.
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