The global games industry is at an inflection point. The industry-wide shift to a “games as a service” model will see esports play an increasingly essential role for publishers as a tool to deepen player engagement and drive in-game microtransactions. In this session, Mike Sepso, CEO and Co-Founder of Vindex, will discuss how publishers can activate esports and premium live content across physical and digital channels to build communities and content to sustain the engagement needed to succeed in the modern games industry.
Why the Games Industry Needs Esports to Succeed
Mike Sepso is the CEO and Co-Founder of Vindex, a global esports and technology company that serves as the connective tissue between games and gamers. In his role, Sepso drives the overall vision and strategy, as well as oversees the day-to-day operations of the company.
An esports industry pioneer and entrepreneur, Sepso has been instrumental in the growth of the industry since 2002, when he co-founded Major League Gaming (MLG). During his time at MLG, he achieved many industry firsts, including establishing the first professional esports league system, securing the first televised esports series with NBC Sports, and launching the first OTT broadcast platform for premier esports content.
In 2015, Sepso joined Activision-Blizzard and launched the company’s first esports division. While at Activision, Sepso oversaw the acquisition of MLG and helped design the blueprint for the first-ever global franchised esports league, which was initially brought to life through the Overwatch League.
Sepso holds a B.S. in Management from Babson College.