IFEA 64th Annual Convention & Expo IFEA 64th Annual Convention & Expo
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Monday, September 23, 2019

- (Part 1 of 2) EDT
CFEE Professional Certification Class: Administration & Management
Becky Genoways, CFEE
Becky Genoways, CFEE
Genoways Events, President

Using the development of a model business plan as a guide, these sessions will explore and reveal the process by which successful administration and management programs are developed. Session attendees will explore the ins and outs of managing a board of directors, building an effective leadership and administration team, identifying budget targets and making them work, establishing marketing plans, identifying competition and establishing a business paradigm that will give more, "gravitas," to an event-producing organization.


Sponsored By: 

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- (Part 2 of 2) EDT
CFEE Professional Certification Class: Administration & Management
Becky Genoways, CFEE
Becky Genoways, CFEE
Genoways Events, President

Using the development of a model business plan as a guide, these sessions will explore and reveal the process by which successful administration and management programs are developed. Session attendees will explore the ins and outs of managing a board of directors, building an effective leadership and administration team, identifying budget targets and making them work, establishing marketing plans, identifying competition and establishing a business paradigm that will give more, "gravitas," to an event-producing organization.


Sponsored By: 

namHmrI0OmWMjqND4jnYOlIIT7zOjvidSbkxA3gx.jpeg

Wednesday, September 25, 2019

Friday, September 27, 2019

- EDT
Don't Walk Away from Money on the Table : Revisiting Your Revenue Streams
Becky Genoways, CFEE
Becky Genoways, CFEE
Genoways Events, President

Far too often we are focused on chasing the money that we don't control. In this important session we'll visit those areas that you do control, already, and how to use some common sense approaches that can result in substantial dollars being added to your revenue streams. Take the time today to ensure that you are not leaving money on the table.