IFEA 64th Annual Convention & Expo IFEA 64th Annual Convention & Expo
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Elevating the Conversation

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Room -Tidewater A
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Diana Mayhew, CFEE
National Cherry Blossom Festival, President

We all know that the best source of new ideas comes from sharing with our trusted peers. Come join some of those peers as we elevate the conversation with regard to leveraging our strategic partnerships. How do we use those partnerships to generate revenue, preserve resources, grow our brands, monetize our brands, and enhance our programming content. What works. What doesn't. Come prepared to be an active participant in this unique format session.