IFEA 64th Annual Convention & Expo IFEA 64th Annual Convention & Expo
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Industry Ancestry: Come Meet the IFEA Family

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Room - Allegheny A

Cindy Lerick, CFEE
The ART of Events, President

Cindy Lerick is the interim Executive Director of the Sausalito Art Festival in Sausalito, California; a position that she accepted in 2017 to help the organization through an internal transition period. Prior to that move, she served as the Executive Director/President of the Saint Louis Art Fair from 2009 - 2017. Before that she was the Executive Director of the Uptown Association and the Uptown Art Fair (1996-2007). She also co-produced the Main Street Fort Worth Arts Festival from 2002-2004.

Cindy is a ZAPP on-site consultant, the IFEA's CFEE (Certified Festival and Event Executive) program coordinator, and Past Chair of the World Board of the IFEA (International Festivals & Events Association). She has over 30 years experience in event management. The events she has produced (other than art fairs) range from educational seminars, corporate meetings, marathons, triathlons, and various running and biking events for both profit and non-profit companies. Cindy received the NAIA inaugural MO Dana Distinguished Service Award in 2007 and in 2011 Cindy received recognition from WESTAF (Western States Arts Federation) for her leadership, vision and commitment to the design of the ZAPPlication system.


Before you hit the ground running, stop by to meet some new IFEA friends at our “Industry Ancestry” session. Designed to give our first-time convention attendees, as well as our long-time IFEA ‘family’ attendees, an opportunity to meet some valuable new friends, share some insider tips and advice on how to maximize the days ahead, and get your convention experience off to a fun start. Then, join us for Happy Hour in the dfest® Hospitality Suite to meet more new friends, find some dinner partners, and let the networking conversations begin!