IFEA 64th Annual Convention & Expo IFEA 64th Annual Convention & Expo
Back

The Evolution of Cashless Transactions at Events

-
Room - Tidewater C

Jessica Bybee-Dziedzic
Saffire, Director of Partnerships

Jessica Bybee-Dziedzic has a comprehensive background in online marketing, social media, and website strategy. In 2007, she joined Wright Strategies, managing online projects for clients including KEEN Footwear, Nike and Frito Lay. Two years later, the Wright Strategies team created Saffire, providing events, venues and destinations with websites and ticketing in a simple integrated platform. Today, the Saffire team serves hundreds of clients nationwide.

In her spare time, Jessica and her husband pursue their love of films, as co-owners of an indie film production company and annual film festival.


"Back in my day..." seems like just yesterday for most all of us, as we have watched the meteoric rise and attendee/vendor expectations for cashless transactions at events. Come join IFEA Association Endorsed Partner Saffire, as they bring us all up-to-speed with where we have been, where we are today, and what we need to expect and plan for tomorrow, when it comes to cashless transactions. Don't be left behind!