Monday, October 19, 2020

The Customer is Always Right: Especially Post Covid
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Assaf Henkin
Sproutt Insurance, Co-Founder, President, COO

Recent global events have changed customers' expectations for a complete digital life insurance buying process. The evolution from the traditional agent network to digital, that our insurance carrier investors believed will take quite a few years and will be gradual, has "jumped" forward several years within the last few months. In order to compete in this new world companies will need to create effective digital journeys, use more data instead of medical exams, and develop predictive models in order to better understand customer needs and provide the best solution. The train has left the station and there's no going back!

Wednesday, October 21, 2020