Wednesday, May 25, 2022
Anecdotal evidence suggests that organizational planning that focuses on an organization’s impact within its community is more likely to result in programming that successfully meets its mission and serves its stakeholders, avoiding mission creep. Unlike a traditional strategic plan alone, the Adaptive Impact Plan (AIP) — developed by Bridget Woodbury, Director of Communications and Engagement at Creative Generation, as part of her Master's Thesis in 2015 — centers around the mission, and uses information collected from stakeholders to answer the question "what now?" whether you're faced with a $100 million dollar donation or a global pandemic.
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