Tuesday, October 18, 2022
Branding for Today's Entrepreneurs
Fog Room - 504 @ Geekdom (5th Floor of The Rand Building) 110 E Houston St. 5th Floor, San Antonio, TX 78205
In this session, we'll go over the foundational principles of branding. We begin our journey with a working definition of branding as well as a framework for the basic components of assembling a brand strategy. From there we will move into specific tactics you can implement to improve your brand value.
Free Parking Notes
SASW Participants have two options for free parking in downtown San Antonio:
231 W. Salinas St. (map) - Free parking is available in the lot as space is available. No parking validation is needed.
217 W. Travis St. (map) - Parking validation is required for free parking in this lot. Validation will be available at the SASW Startup Bodega in the Savoy Building at 132 E. Houston St.
Wednesday, October 19, 2022
Finding Value in Your Marketing Investment
Fog Room - 504 @ Geekdom (5th Floor of The Rand Building) 110 E Houston St. 5th Floor, San Antonio, TX 78205
Founders, entrepreneurs, and marketers often struggle to stretch their often limited marketing budgets and don't always understand the cost of creative services.
This session will cover the importance of this upfront investment, tips for what to look for when hiring creatives, and more so that you are empowered to make more informed decisions when it comes to building your marketing budget.
Free Parking Notes
SASW Participants have two options for free parking in downtown San Antonio:
231 W. Salinas St. (map) - Free parking is available in the lot as space is available. No parking validation is needed.
217 W. Travis St. (map) - Parking validation is required for free parking in this lot. Validation will be available at the SASW Startup Bodega in the Savoy Building at 132 E. Houston St.
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