The Dry Goods Building

107 N Flores

Monday, October 17, 2022

- CDT
Prework: Before You Brand
Tanner Freeman
Tanner Freeman
Deux South, Founder

Workshop Session

Every business needs a brand, whether it takes the form of brand visuals, messaging or photography building consistency is key. The knowledge you need to develop your brand is not out of reach, however often it falls on the shoulders of a hired creative agency, freelancer, or friend. The ability to articulate your ideas, expertise, and consumer offerings is a core component of developing a brand that matches your business, speaks to your targeted audience, and builds brand loyalty.

In my nearly decade and a half of working as a designer, I have seen how a good creative brief can be the cornerstone of good branding, and without it, it’s an Achilles' heel. This talk (workshop) is to inform small business owners on how to do the pre-work to develop a creative brief that is built for success. 

Tuesday, October 18, 2022

- CDT
The Struggles and Successes of Growing a Consumer Packaged Goods Company in San Antonio
Ryan Salts
Ryan Salts
Launch SA, Director

So you have an idea for a product? Do you want to sell through HEB or have people able to enjoy your product across the globe? In this session, you'll hear the stories of success and struggle through the journey of creating a CPG (Consumer Packaged Goods) brand. 

Panelists: 
Kyle Kohler - Wildway Foods, 
Oscar Perez - Tio Pelon's Salsita 

Wednesday, October 19, 2022

- CDT
Your Vibe Attracts Your Tribe 4.0: Creating and Contributing to Great Workplace Cultures
David Jones
David Jones
DJ Law, Partner at DJ Law
Rosita Tran Reyes
Rosita Tran Reyes
Meta, Service Designer
Jacqueline Suttin
Jacqueline Suttin
Nomi Health, Product Manager

Workplaces are made or broken by the environment the leaders create. This panel will focus on what it takes to build and maintain the kind of culture that inspires the best talent to come, to stay, and to thrive. The panelists, whose experience includes starting their own businesses, non-profit board service, time at big corporations, and more, share their insights on how leaders can create a vibe that attracts the right tribe.