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Brand Modeling: The Science and Art of Framing Your Brand

Dry Goods Building 107 N Flores

Zahra Cruzan
Brand Author, CEO/Director of Brand Strategy

Zahra works with agencies, retailers, and product-based businesses to create brand strategies and marketing systems, so they can stand out as the premium brand in any market. By using her proprietary system for creating a brand’s infrastructure, she has helped entrepreneurs break through markets at every level. Her work has won international awards for her clients on platforms such as Linked In.

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Ian Friedel
Brand Author, Creative Director

With years of experience as a business design strategist, Ian has designed some of the most charismatic logos in the industry. His ability to translate a message into a visual beacon for a brand is truly astonishing to witness.

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Have you ever struggled with taking your brand off the page and integrating it into how you operate? In this session, brand strategists Zahra Cruzan and Ian Friedel will share a structured process for utilizing your brand identity to increase your value. 

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