Twin Cities Startup Week 2021
Tuesday, September 21, 2021
Sales & Marketing Track
TCSW is proud to partner with Denamico and Lola Red to present the Twin Cities Startup Week Sales & Marketing Track. Hear from innovative entrepreneurs, dynamic business leaders, and game-changing experts as they share insights on how the future of Sales & Marketing is being shaped.
Attend this track in person or participate from the comfort of your home or office through Hopin.
SCHEDULE
9:00 AM - Opening Remarks
9:15 AM - The Power of Community in Marketing
10:30 AM - Twin Cities Podcast Hosts UNPLUGGED - Sales
11:30 AM - Twin Cities Podcast Hosts UNPLUGGED - Marketing
1:15 PM - The 2 Keys to Successfully Marketing your Business
2:25 PM - Stop Guessing, Start Asking: Using Research to Drive Growth
3:40 PM - Pitching Yourself and Your Company For Success
MOTHER'S ROOM
The Machine Shop offers a beautiful mother's room for attendees. Please check in at the front desk when you arrive and we'll direct you to the room.
PARKING / ENTRANCE INSTRUCTIONS
The best door to enter is the main set of double doors (the 2nd set from our small parking lot to the east of our building) off of 3rd street.
The Machine Shop has limited parking in its parking lot, but is a very short walk from bus routes 6, 250, 261, 264, 270, 288. Best parking options:
Twin Cities Podcast Hosts UNPLUGGED, Part 1: Sales
Tuning in virtually? Watch live on Hopin on the Stage here.
This two-part Clubhouse-style event is bringing together Twin Cities podcast hosts to extract what they’ve learned from their conversations with notable guests in the startup realm, corporate world, and tech space.
In Part 1 of this event, host Tim Bornholdt will be flipping the mic on these podcasters to chat about using podcasting as a tool to grow a business, judging the success of episodes, using podcasting for lead generation, preparing for interviews, and more!
Twin Cities Podcast Hosts UNPLUGGED - Marketing
Tuning in virtually? Watch live on Hopin on the Stage here.
In Part 2 of this event, host Tim Bornholdt will be flipping the mic on these podcasters to learn how podcasting fits into their marketing strategy, the power of video, leveraging guests’ networks, sponsorships, and more!
Stop Guessing, Start Asking: Using Research to Drive Growth
Tuning in virtually? Watch live on Hopin on the Stage here.
Looking to make decisions about your product, marketing, pricing, or brand strategy? A thoughtful research roadmap will help you make smart, strategic, and informed business decisions.
In this session, Fusion Hill’s VP of Research & Strategy, Amy Behrens, and VP of Business Strategy, Nina Gazel, will give you the 411 on all things customer and market research. You will come away from the session with a clear understanding of the integral role customer research should play in your growth strategy and how to make it happen at any stage of your business journey.
Pitching Yourself and Your Company For Success
Tuning in virtually? Watch live on Hopin on the Stage here.
From pitching your business, raising money, recruiting talent and leading your teams, effectively channeling your own personal brand and networks can have a tremendous impact on your success.
Learn tips and tricks behind successful PR strategies and fundraising campaigns.
Alexis Walsko brings 22 years of experience as founder, marketer and leader to a conversation about how best to present yourself and your company to support your growing business.
Meda Million Dollar Challenge – After Party
Meda and its partners are hosting the fourth Meda Million Dollar Challenge – an exciting business-plan competition modeled on the television show Shark Tank. During Twin Cities Startup Week, BIPOC-owned businesses will make their best case to a panel of judges regarding why their companies are poised for growth. Finalists from around the country will travel to Minnesota for the final pitching event, which will award at least $1 million in financing. Be our guest at this party as we celebrate the finalists and announce the winners at 6:15 PM.